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Friday, August 3 • 2:00pm - 2:30pm
Spamming for that “A”: Challenges in Gamifying Qualitative Feedback

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Social media metrics and rating systems raise concerns about how social quantification systems undermine qualitative aspects of human interaction. This proposal looks across several years of research into the Engagement Index (EI), a participation tracker that allows instructors to set point values for over a dozen online social learning activities, and displays student point totals on a course leaderboard. Using a mixed-methods approach, we analyze EI usage in an undergraduate art course that attempts to recreate the traditional studio critique in an online format. Analysis reveals students appreciate the transparency and peer-focused nature of EI scoring, but sometimes grow disillusioned with the scoring as quality deteriorates through competition or efforts to hack the system logic. Findings offer practitioners and software developers strategies for implementing and designing social gamification systems, and identify key ‘cyberculture’ competencies for students in online courses.

avatar for John Scott

John Scott

Ph.D. Candidate, University of California at Berkeley
John Scott is co-creator of the SuiteC online collaboration apps developed at UC Berkeley, and creator of the Radial Road method, a unique approach to online and blended learning course design. | | I am currently a PhD candidate at UC Berkeley’s Graduate School of Education... Read More →

Friday August 3, 2018 2:00pm - 2:30pm
MIT Tang Center, E51-345 - Lecture Hall, Building E51 2 Amherst St, Cambridge, MA 02142, USA
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